
❌ Stop wasting time trying to figure it out yourself.
❌ No more trying to convince your cat to eat healthy food.
✅ Instead, I’ll hand-deliver everything you need to get your cat to love healthy food so you can both live more peacefully!
Only $77

In this video course, you get…

Lifetime access to all content
Take the course at your own pace (it’s what your cat prefers)! You’ll get lifetime access to all course content, bonus material, and course updates with your purchase.

Done-for-you transition plan
This course includes a 4-month plan to get your cat to trust new, healthy food (wet, freeze-dried, or premade raw). I’ll walk you through each step of the transition plan so you know exactly what to do to please your cat.

Trackers and planners
Keep track of your progress so you can celebrate those wins! This course includes trackers and planners in 3 formats: printable, digital, and Notion.
“Tomas is finally eating raw food. Thank you jesscaticles & Jericho <3 For your eBook and videos it really helped a lot!

It took a while for us to make the transition! Thank you for helping me improve our routine, stay calm and have more fun time with Tomas as he started trusting his food.” – V + Tomas
Take a peek inside the course ⤵️
This video course gives you everything you need to feed your cat a healthy cat food brand! Whether that’s a fresh wet food, freeze-dried, or premade raw brand.
Here are just a few improvements cat parents report after ditching dry food:
✨ A dandruff-free, silky soft and shiny coat that glistens in the sun
😸 Lazy cats get more energy and actually want to play
♥️ Picky cats now turn their nose up at kibble and only want the healthy stuff
🐈 Overweight and obese cats lose weight without starving themselves
😮💨 Relief because they know their cats are getting the absolute best diet
See what cat parents just like you are saying…
“The transition from dry to wet is going easier than we expected. Jess provides you with a wealth of information to make the transition so much smoother and easier to track. It may seem tough at first but hang in there, your fur babies will luv you even more for it!” – Squirt + Hammie

“Thanks to you Jess, my 14 yr old Booger lost a couple of pounds when I transitioned them to raw, he and Lucy Girl. They love VIVARAW!! Booger became playful again and their coats are beautiful and glossy.” – Barbara, Booger, and Lucy

Here’s why this course is life-changing:
True freedom

Understand what your cat actually needs. Because you shouldn’t rely on other people to tell you what to feed YOUR cat. You are your cat’s best advocate.
Health goals

From kitten to senior, from underweight to overweight. This course helps all cats become a happier and healthier version of themselves.
Relief and peace

Done for you transition plan specifically formulated for picky cats. No more wasting food because your cat turned his nose up at it.
This course is purrfect for you if you:
✅ Value your cat’s long-term wellbeing more than short-term rewards
✅ Know you need to feed your cat better but don’t know where to start
✅ Desire to maximize cat happiness and strengthen your bond
✅ Don’t want to rely on other people to tell you what to feed YOUR cat
✅ Are willing to put in the work to help your cat thrive
✅ Appreciate that this course is made by a real cat guardian and not an AI bot
This course is NOT purrfect for you if you:
❌ Value low-quality cat food more than your cat’s long-term wellbeing
❌ Want to keep feeding dry food because it’s the easiest and cheapest option
❌ Blame your cat for picky eating and think your cat will never eat healthy food
❌ Aren’t willing to put in the work to help your cat thrive
❌ Want to rely on other people to tell you what to feed your cat
❌ Don’t care who the information comes from as long as it’s cheap or free
Join the course and transform your cat’s wellbeing with a proper feline diet →

Hello, my friend! I’m Jess that’s my cat boss Jericho.
We are the owners and creators of Caticles and the Level Up! Ditch the Kibble video course.
I’ve had over a dozen cats my whole life. And many of those cats suffered from serious health issues.

Diabetes, FLUTD, kidney disease, cancer, obesity, liver failure, and the list goes on.
In 2017, I started working as a professional cat sitter with hundreds of cats. And I realized it wasn’t only my cats that were suffering!
What was the common theme? They all ate kibble.
I adopted Jericho the same year and started the transition to healthier wet and then premade raw as soon as he adjusted to his new home. Jericho is a big influence and motivator in my life.
But my little friend Hemi (below) is the one who pushed me to become a Clinical Pet Nutritionist.

Hemi was only 3 years old when he was diagnosed with kidney failure. He only lived for another 6 months before we had to put him down.
I’ve learned about the dangers of feeding overly processed dry food the hard way many times over.
But Hemi was a real eye-opener.
Now, 𐤉𐤄𐤅𐤄 has made it my mission to educate cat parents around the world about natural feeding and feline-appropriate diets so we can take control of our cat’s diet and well-being.
I believe that a healthy fresh diet is the best AND most cost-effective way to feed our cats!
That’s exactly why I created the Level Up! Ditch the Kibble video course.

The strategies in this course that help you transform your cat’s life…

1. Learn from my experiments
I’ve done the testing and experimenting so you don’t have to! See exactly how Jericho’s diet journey went – the good and the bad. That way, you can do what actually works and avoid what doesn’t work.

2. Gain confidence
Too many cat parents say, “I’m afraid my cat will get Salmonella” or “What if my cat won’t eat it?”. These negative outlooks do nothing but hold us back. Get the confidence you need by undoing the institutional brainwashing.

3. Month 1: Upgrade how you feed your cat
Most cat parents overlook this step and skip straight to offering their cat new food. This causes a lot of stress and frustration. Cats are extremely reluctant to change – especially when it comes to new food. So we need to upgrade how we feed our cats first.

4. Month 2: Cut through the BS on the label
Did you know that fancy terms like “premium” don’t actually mean better quality? Manufacturers use these claims to trick us into buying their products. Learn how to actually read labels so you can spend your money on better-quality products.

5. Month 3: Liven up your cat’s meals
You’ll start by upgrading smaller pieces of your cat’s diet before jumping into buying 10 pounds of new food. These baby steps are what your cat prefers. And it eliminates stress and overwhelm for you.

6. Month 4: Switch your cat’s food
This gradual switch helps your cat get used to the new food without even realizing it. You won’t need them if you actually follow this plan, but I’ve also included picky cat solutions.

BONUS: Cat weight loss plan
Help your cat get to an ideal weight and avoid serious health issues. You’ll see a great transformation in just upgrading the food. More energy and more playful behavior – woo!

BONUS: Special needs resources
I’ve included resources for IBD, FLUTD, CKD, and diabetes. You’ll have all the resources you need to have a confident conversation with your cat’s doctor. You are your cat’s best advocate!

“I want to thank you for sharing all of your knowledge! I loved learning about how to read food labels, why feed raw and to make sure to play with your cats! I love it all! You have helped me be a better cat mom! I began this journey of fresh feeding and holistic care this last 7 or so months. I was trying everything with Lucy to get her to like wet food but nothing and then I gave her cooked chicken and she loved it! I felt so guilty not trying this before but now I know I can feed her better. Your recommendations of how to switch food helped me get her to at least drink the juice of the wet food!” – Lucy
What’s included in your purchase…
- Lifetime access to all content and future updates
- Video instructions that help you switch your cat’s food properly
- Cat food label cheat sheets and video reviews so you can choose healthy products that work for you
- Trackers and planners to make the most of the transition – in 3 formats: printable, digital, and Notion
- Google spreadsheets that do the work for you each step in the transition plan
- Bonus: healthy cat product recommendations for you to use as an example when you shop around (plus discounts if you choose to buy the products I recommend)
- Bonus: cat weight loss plan if your cat is overweight or obese
- Bonus: special needs cats resources (IBD, diabetes, FLUTD, and CKD)
- Most importantly: peace of mind because you know you’re doing what’s best for your cat
REFUND POLICY:
Since you get instant access to the course after payment is confirmed, I do not offer refunds. Additionally, I want to make sure you’re committed to working with your cat! Please read through this page and the FAQs below before you purchase this course.

“This is great, thank you so much! You are truly God-sent. I have been praying for a person that knew about nutrition for cats. A true blessing.” – Aubrey

FREQUENTLY ASKED QUESTIONS
When do I get access to the course?
You get instant access to the course after payment is confirmed. The confirmation page after payment includes a link that you use to create a login for the course.
How long do I have access to the course?
You get lifetime access to the course and all future updates!
How long will it take for me to complete the course?
The videos range in length from 5-25 minutes long. The course includes a 4-month plan. But please know that some cats may need longer than this. Remember, we are working with our cats. You need to take as long as your cat needs.
My cat is so picky! Will this work?
Yes! This course is specifically formulated for picky cats because ALL cats are cautious (not picky!) about food changes. Follow the plan and work with your cat. You will feed your cat better.
My cat is really old. Is it too late to change food?
No! I’ve heard from multiple cat guardians whose senior cats benefited from ditching kibble for healthy wet or premade raw.
My cat has special needs. Can I still switch to raw?
All types of cats can switch to raw! I’ve included a bonus section with guided pages for IBD, FLUTD, CKD, diabetes, and obesity. However, please keep in mind that this course is purely for educational purposes only. You will still need to work with your cat’s doctor to tailor a wellness plan that works for your individual cat.
What if my vet is against raw feeding?
At the end of the day, you are responsible for your cat. You make the decisions. Not your vet. I also provide resources for you to find an integrative vet who is at least open to the idea of raw feeding.
What about bacteria in raw?
Bacteria contamination is a risk regardless of the type of food that you feed (yes, even dry food is at risk). It all comes down to how you source and handle the food. I provide raw feeding safety tips for you in the course!
What if I’m not ready for raw?
You can use this course to switch from dry to wet or from low quality wet to better-quality wet. Then reuse the course when you’re ready for premade raw!
Does this course include recipes?
No. This course will help you switch to better quality commercial cat food – either wet, freeze-dried, or premade raw.
Do you offer refunds?
No. Please read through this page and the FAQs before you purchase this course.
I have another question.
Please be sure to read through this page in its entirety. Then visit my contact me page.